About us

The digital partner of spa businesses

We build HMS Spa from what we learn at the reception desk and in the treatment room, not in the office: a system that ends messy records, that staff learn in an hour and that owners follow from their phone.

20 languagesinterface and support
iOS + Androidsame account
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Our Story

In the field with you for 23 years

We have been in the software industry since 2003. Ever since, we have been building systems that make businesses’ work easier, turning real needs on the ground into solutions that work.

In 2010 we stepped into the tourism industry. Through the solutions we built for hotels and accommodation businesses we came to know the operational load of hospitality first-hand, and learned on site how reception, therapist and cash desk have to flow together in a hotel spa.

In 2023 HMS Spa was born: we brought the client, package, cash desk and staff management that spas, massage studios, hammams and beauty centres need into one cloud panel. We keep improving the product every month with user feedback.

Our Values

The principles that make us who we are

Simplicity

We simplify complex work. We design screens your staff can learn in an hour.

Being There

We don’t sell software and disappear. From setup and data import to training and growth, we support you at every step.

Trust

Your data travels encrypted, is backed up daily and is hosted in Türkiye in line with data-protection law. No hidden fees, no inflated promises.

Close to the Field

We develop our product at the reception desk and in the treatment room, not in the office. User feedback sits at the centre of our roadmap.

Why we wrote this software

HMS Spa did not come out of a software company’s market research but out of hotel and spa businesses themselves. A team that had worked for years in hospitality and personal care kept seeing the same three problems in every business: the appointment book and the till record not agreeing, the package balance sitting somewhere nobody knew about, and staff commission turning into an argument at the end of the month.

It was not that the programs on the market failed to solve these problems; most of them did more than that. The trouble was that the person running the business got lost in the excess. The screen reception opens a hundred times a day had been designed with the same weight as a screen used once a month. We started from the other end: the three most used screens would be the fastest, and the rest would not get in their way.

That is why the product’s feature list is kept short and every feature answers a question from the floor. “How many sessions does this client have left?”, “why didn’t the till balance yesterday?”, “who earned what this month?” If a feature did not answer that kind of question, it did not make the list.

We keep to the same approach today. A new feature gets written when several businesses ask for the same thing; a screen is not made more complicated to satisfy a single request. What we sell is not a module count but a record that balances at the end of the day.

The company has two arms: hotel management software on the hospitality side, and HMS Spa on the personal-care side. In both products we believe the same thing — the success of business software is not measured by a feature count but by whether the person at reception keeps using it.

The team is small and talks to customers directly. The people who write the software read the support exchanges; with no layer in between, the time it takes for a question from the floor to become part of the product is short. That is the most concrete benefit left to us by not being a large company.

We apply the same rule when describing our own company on this page: we do not write a figure we cannot verify. Numbers such as how many businesses use the product or how many sessions have been completed are printed only when we can also write what they count and which day they belong to. If you do not see a figure on this page, that is why.

The images we use on the site follow the same discipline. Screenshots are taken from the current version of the product; a screen that never left the design stage does not enter the marketing, because that is not how it really looks. The client names and amounts in the images are sample data, not a real business’s records.

How we work

How we work

Six rules we hold to in practice, not just in writing.

We do the setup

Opening the account, entering the service list and importing data are on us. Leaving a customer alone with an empty panel is the most common reason software goes unused.

We do not publish unverified figures

Every number on this site says what it counts and which day it belongs to. A figure whose basis we cannot write down, we do not print at all.

Only real reviews and references

Customer reviews and the reference list consist solely of real businesses that gave permission. No representative reviews, no invented business names, no bought ratings.

We do not show features that do not exist

Product pages describe only what works in the panel today. A feature on the roadmap does not enter the marketing text until it arrives.

Your data is yours

Appointments, finance and every report export to Excel and PDF. If you decide to leave, we hand over your data in full; we do not make leaving difficult.

Updates are not an extra charge

New features reach every plan at no cost. We do not raise version fees, module fees or annual renewal charges.

We publish the price

The plan fees are set out plainly on the page; we do not hide the price behind “get in touch”. Even for an enterprise quote, we talk from the same list.

No lock-in, no penalties

On monthly billing you can leave in any month. There is no early-exit penalty, no charge for the remaining months and no long commitment that renews itself.

No pressure during the trial

We do not press you with calls over the fourteen days. You are the one making the decision; our job is to make sure the account was set up properly.

A reply within the working day

We reply to written requests within the same working day. We write that not as a target but as a promise we are bound to keep.

We do not hold data hostage

A business that decides to leave gets a complete dump of its data, and we do not charge for it. The way to keep a customer is to make staying worthwhile, not to make leaving hard.

Product development

How a feature gets into the product

A question from the floor

Everything starts with a question from a business. Support exchanges are recorded; when the same question starts arriving from several businesses, a topic is opened.

How the work actually runs

Before designing a feature we ask how that work actually runs in salons. For software to make work easier, the existing habit has to be understood first.

A solution with the fewest screens

Rather than adding a new module, the solution is fitted into an existing screen wherever possible. As screens multiply, learning time grows and use drops.

Trialled in a real business

A feature is first used with the businesses that asked for it. A flow that does not work on the floor is pulled back, however right it looked in the design.

Released to every plan

When a feature is finished it opens on every plan the same day, with help text written for it. We do not hold features back behind a plan upgrade.

Part of the HMS family

HMS Spa is a product of the HMS team, which builds solutions for hotels and accommodation businesses. Same team, same approach to support: a person at the end of the phone and a crew that knows the product from the field.

hmsotel.com

The first 14 days are on us

No card, no commitment. Try it with your own data and decide afterwards.